SEO used to be the central pillar in any online marketing campaign. Your website’s search visibility was the sole indicator of online success. Though search visibility is obviously still very important to most businesses, things aren’t as simple or "clear cut" as they used to be.
from My Pocket http://feeds.searchenginewatch.com/~r/sew/~3/pV77VlGCTs0/5-reasons-to-ignore-seo seo
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